Publicity Manager, Bluebird
We are looking for a Publicity Manager with creative flair and strategic vision to join Bluebird, Pan Macmillan’s dynamic non-fiction division. You will lead high-impact, integrated media and event campaigns for a list of inspirational, life-enriching books, from bestselling self-help and expert-led lifestyle to impactful memoirs and cookery sensations.
Your team:
Bluebird and One Boat are a dedicated non-fiction division at Pan Macmillan and we are in an exciting new phase. Our list is made up of a wide range of subject areas, from expert-led self-development and health, impactful memoir, commercial environment, and nature to beautifully executed cookery and lifestyle gift titles. Some of our classic and upcoming books are Attached by Dr Amir Levine, Clean Magic by Nancy Birtwhistle, Sociopath by Patric Gagne, No-Nonsense Nutrition by Dominique Ludwig, Unstressable by Mo Gawdat, and the runaway bestsellers in the Pinch of Nom series.
Your role:
As the Publicity Manager for Bluebird and One Boat, you will develop and deliver integrated, strategic, impactful, and commercial media and events campaigns for our books, authors, and brands. You will contribute to the growth and strategic development of our lists through entrepreneurial and creative thinking.
Please note that flexibility is required for this role, as the nature of author events, tours, and media opportunities will include occasional evening and weekend work.
Your key responsibilities:
Pitch for, organize, manage, and attend strategic events and tours across the UK that will drive book sales around publication and build authors’ brands.
Deliver creative, innovative, and strategic sales driving publicity campaigns for non-fiction authors and brands that include broadcast, print media, and digital strategies.
Build and maintain effective relationships with a broad range of media contacts, journalists, partner channels, bloggers, and retailers in order to maximize PR opportunities and sales for the books you are working on.
Maintain market awareness, with a keen eye for trends and a strong understanding of our audience.
Ensure that plans are communicated in a clear and timely way to all internal and external stakeholders.
Contribute to author pitches, read new submissions, and lend your voice to decisions for future publishing investment as requested.
Actively seek opportunities to enhance workflow and processes, using new and developing technologies such as AI (especially Google Gemini), to contribute to continuous improvement within the team.
Essential experience, abilities and knowledge you’ll need to succeed:
Campaign execution: Extensive experience delivering campaigns across events, festivals, broadcast, print media, and digital channels.
Integrity: A history of building and maintaining excellent, trusted working relationships with a wide range of media contacts, ensuring reliable and effective campaign outreach.
Relationship management: Demonstrable experience of managing high-profile authors, talent, and multiple stakeholders.
Commercial acumen: Excellent book market and commercial knowledge with the ability to keep up to date with the latest trends, news, media, and wider cultural landscape.
Industry knowledge: A demonstrable passion for self-development, health, and lifestyle books and the publishing industry, particularly the lists of Bluebird and One Boat.
Community: Effective communication and collaboration skills and adept at working across functional teams while championing an inclusive approach.
Content Creation: Persuasive trade and consumer copywriting skills for pitches and presentations.
Curiosity: A proactive approach to exploring and leveraging digital tools and AI to streamline routine tasks and workflow efficiency.
Audience focus: Passionate about connecting readers with our books in all published formats.
Desirable skills we’d love you to have:
Have a knowledge of the wider publishing industry, competitor awareness, and trade press.
Familiarity with Google for Work (Gmail/Gemini/Google Workspace).
What you’ll get in return:
In return we can offer you a range of great projects, a supportive and collaborative working environment as well as a competitive salary and benefits package.
Salary starting from: £38,000
Closing date: 4 November 2025
Some of the benefits we offer:
28 days’ annual leave increasing with years of service + bank holidays
Generous pension scheme
Discounted private medical insurance
Group income protection scheme
Enhanced family pay and leave
Flexible working hours and summer hours (early finish on a Friday during summer months)
2 Volunteer Days per year
75% off all Pan Macmillan books and regular staff book sales (highly reduced rates)
Season ticket loan/advance
Cycle to work scheme
Discounts on shopping and gym memberships; Christmas club savings
Daily free breakfast and monthly company lunch
This is a full time, permanent role, and will be based in our offices in Farringdon, London, with flexibility to work from home each week.
All applicants must be able to demonstrate the right to live and work in the UK in order to be considered for this role.
At Pan Macmillan, we are highly committed to promoting diversity, equity and inclusion (DEI) at every level of our organisation. We welcome applications from all individuals, including any age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. Our efforts to promote DEI are ongoing, and we continually strive to learn and improve our policies and practices. You can read our full Diversity & Inclusion Pledge here:https://www.panmacmillan.com/about/diversity-and-inclusion
We want to ensure that all candidates are supported throughout the recruitment process, if you have any reasonable adjustments or accessibility requirements please contact Kayelle Danyluk (Head of Talent Acquisition) at kayelle.danyluk@macmillan.com
Please note that all personal information which we process in connection with your application will be treated in accordance with our Recruitment Privacy Notice available here: https://panmacmillan.com/recruitment-privacy-notice. Please read our Recruitment Privacy Notice before submitting your application.
- Department
- Digital and Communications
- Locations
- Farringdon, London
Farringdon, London
Workplace & Culture
We pride ourselves not just in winning awards and publishing the bestselling books in the market, but also on the wellbeing and satisfaction of everyone who works with us. This is a company where all voices are heard and new, creative ideas are welcomed.
We seek to recruit and develop talent from all backgrounds, creating a diverse and inclusive workplace. This has a profound impact on our perspective and ideas, encouraging us to learn from each other and to nurture the best talent leading us to publish books that appeal to the broadest possible readership.
Our mission is to publish the very best authors and illustrators successfully and sustainably because we believe that books enrich people’s lives and help build empathy and understanding.
Our values
To ensure that everyone who works at Pan Macmillan delivers on our mission and shares the same goals, we have developed a set of values that define our working culture and are the foundation of our publishing. These values were derived in consultation with the whole company and they are deliberately illustrated in a circle to underline a lack of hierarchy in importance.
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